Ulyanovsk region to develop international congress and exhibition activities

On 15 February, the Governor Sergey Morozov and the director of the Roscongress Foundation Alexander Stuglev signed an agreement on strategic cooperation at the Russian Investment Forum in Sochi "The Image of the Future".

According to Sergey Morozov, congress and exhibition events in the Ulyanovsk region will become one of the most important factors for investment attraction. The governor noted that partnership with Roscongress will promote development of economic potential and will help to improve image of the region.

“From the Ulyanovsk region's perspective, exhibitions are an effective mechanism to promote regional products and services, to upgrade and diversify industrial productions, to increase export and direct and indirect financial flow into the budget at all levels, to create new jobs. Long-term relations with the Roscongress Foundation will allow us not only to take active part in different international events on special conditions, but also to bring business tourism in the Ulyanovsk region to the new level”, - the Governor emphasized.

The Roscongress Foundation is the largest in Russia organizer of congress and exhibition events. It was founded in 2007 to assist in development of economic potential and to improve the image of Russia through exhibitions, conferences and public events. The Foundation works on their programmes and provides consulting, information and expert support.

“We are ready to offer the Ulyanovsk region participation in the business programme of the largest forums on special conditions, as well as to render assistance in work with foreign and Russian partners, and, of course, to exchange experience and to improve skills of the staff involved in congress and exhibition activities”, - Alexander Stuglev noted.

In addition, to improve capacity of the Ulyanovsk region as a center of business and event tourism and to increase its attractiveness as a platform for the major congress and exhibition events, an agreement was signed between National Congress Bureau Association and ANO "ULCONGRESS" at the Russian Investment Forum. The Ulyanovsk region has become the first region in Russia to sign such a document with the National Congress Bureau.

“We are happy that the government of the region, represented by the Governor Sergey Morozov, understand importance of development of such organizations as "ULCONGRESS" and is actively working to develop their own congress and exhibition activities. New events in Ulyanovsk will promote investment attraction and will help to create positive image of the region at the international level”, - said Alexey Kalachev, the director of the National Congress Bureau Association.

He also noted that the stand of the Russian Federation, which will be demonstrated at the World Fair for Business Travel, Tourism and Meetings in Frankfurt on the Main in May, will include information about the Ulyanovsk region.

By signing these two agreements, the parties are going to create a development concept for  the industry of business and event tourism in the region, to develop and implement a unified strategy to promote  the Ulyanovsk region at the All-Russian and international scene, as well as to create favorable conditions for implementation of charitable and social projects in the region.

As a reference:

The Roscongress Foundation is a major organizer of exhibition and conference activities founded with the aim of facilitating the development of Russia’s economic potential and strengthening the country’s image by organizing conventions, exhibitions, and public events. The fund provides administration and promotes promotion of business projects and the investment attraction, including within public-private partnership. The Foundation offers administrative services and promotional support for business projects and helps to attract investment, including in the form of public-private partnerships.

The National Congress Bureau Association was created in November 2017 with assistance of the Government of the Russian Federation to provide effective development of the country's event industry and integration into the world's meetings industry.

The Association was founded by:

1) Roscongress Foundation - a major organizer of exhibition and conference events;

2) AO "Russian Export Center" – a State-owned development institute established to support the development of the non-commodity exports industry/sector;

3) International Foundation of Technology and Investment (IFTI) - a not-for-profit non-government organization created to support development of science, education and culture in the Russian Federation;

4) R&C Exhibition Scientific and Research Centre – the only company in Russia that provides a full range of marketing and consulting services in the event industry.